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HGV Drivers: The Importance Of Sleep

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Sleep is arguably the most important factor in maintaining a healthy body and mind. Without it, our minds become sluggish, and our bodies weary. HGV drivers are often working long shifts and on the road for many hours, so it is crucial for their physical and mental health that they take breaks and get the sleep that they need during in-between and overnight stopovers.

 

Most adults need between 7–9 hours of sleep per night, according to the Sleep Council. Getting the right amount of rest is essential for our long-term health and mental performance, and when we don’t get enough over a consistent period, our overall alertness and concentration is badly affected. If we’re starved of sleep for long enough, the neurons in our brain stop functioning properly, leading to temporary mental lapses and reduced reaction times.

 

Sleep for the Body

Not getting enough sleep can seriously impair your health. In addition to the common side effects, a lack of sleep over a prolonged period of time can cause cardiovascular problems; lead to obesity and Type-2 diabetes; and reduce immune system functioning.

 

Getting plenty of high-quality sleep, on the other hand, is very healthy. Your body is getting enough time to heal damaged cells, lower your blood pressure, and boost your immune system as well as making sure it is properly regulated.

 

If you have any infections or feel ill, sleep is your body’s chance to do the repairs that it needs to do. Most of the physical benefits of sleep occur during NREM (non-rapid eye movement) sleep, which makes up around 75% of your total sleep.

 

Sleep for the Mind

Sleep is also directly related to your mood, and in the long term, to your mental health. If you don’t get enough sleep for one or two nights, you may notice yourself getting grumpy and irritable. Lack of sleep over long periods can be a factor in depression in anxiety.

 

The other type of sleep is REM (rapid eye movement) sleep. This makes up around 25% of total sleep. You may already know that it is during this time that we dream, even if you don’t remember having one. Dreams help us to process our emotions, memories and reduce the stresses of the day. It’s important to get a good night’s sleep so that you get time in both NREM and REM sleep. This way, your body and mind can recover fully, and you will wake up the next day feeling refreshed.

 

Staying Safe

Not getting enough sleep affects your ability to perform physical and mental tasks. After a bad night’s sleep, you may notice that you have difficulty with concentration, as well as absorbing and processing information. If you drive for a living, it’s especially important that you get a good night’s sleep, falling asleep at the wheel or even driving drowsy could have serious repercussions. A report by the AAA Foundation for Traffic Safety shows that drivers who only got 5-6 hours of sleep (as opposed to the optimal 7-9 hours) were 1.9 times more likely to be involved in an accident than those who got 7 hours sleep or more. Those who got less than 4 hours sleep were 11.5 times more likely to be in an accident.

 

What Can You Do to Improve Your Sleep Habits?

When it comes to getting enough sleep, there’s only so much an employer can do. As a driver, you have a personal responsibility to be well-rested on the job and must do what you can to try and get the best sleep possible.

 

If you are struggling to get the recommended amount of sleep, then there are a number of things that can help:

 

Optimising sleeping environment: Blackout blinds or curtains can be especially helpful for shift workers.

Ensuring bedding is comfortable: A mattress should support the hips and spine completely, and a pillow should keep the neck in alignment with the body. Natural-fibre bed linen can also help keep the body cool at night.

Consider a daylight lamp: Daylight lamps can boost natural waking. They’re especially useful for shift workers, who may need to get up at night.

Reduce blue light before bed: The blue light on our phones and computers interferes with the body’s circadian rhythm, so electricals should be swapped for a book at least an hour before bed.

Learn more about your unique sleep pattern: We’re all different, so you should pay attention to your own unique needs. For instance, some people can fall asleep very easily, while other people are more sensitive to caffeine, alcohol or certain foods, which can keep them awake. You need to know your own body and try to avoid things you know will keep you up.

Maintain the rhythm: It is also important to maintain your sleep habits whilst at home or on days off. This will make it easier to get the correct amount of sleep when you return to work and avoid having to reintroduce yourself to a certain sleep pattern.

 

If all these measures fail, or you should feel tired on the road, you should drink some caffeine and take a short nap which can provide a burst of energy during a long shift. Studies have shown napping after caffeine can boost your energy more than normal upon waking. You should also know what you can do if a lack of sleep is becoming a problem, including reporting it to your manager and seeking medical treatment.

 

If you have any other tips or tricks for a better nights sleep you’d like to share, please let us know on Twitter or LinkedIn, we’d love to hear from you.  To read more of our blogs, click here.

 

 

How Has The ‘On-Demand’ Economy Impacted Logistics?

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Since the Coronavirus outbreak, many things have changed in the world of business. However, even before that, we’ve definitely seen an increase in the past few years of an ‘on-demand’ economy – one shaped by the likes of retailers such as Amazon and services such as “30-minute click & collect”. The ‘on-demand economy’ is the business of delivering almost instantly. Amazon’s ‘same-day delivery’ to a hub locker and the now-abandoned Amazon Pantry in the US helped to give consumers something they now find hard to live without: online shopping that is delivered the same day. The convenience of your goods arriving almost instantly, without the hassle of going to a physical store.

Once an idea is alive, it’s hard to kill it. So, since the ‘on-demand economy’ begun to take shape, many retailers have had to move with it. Brands such as Superdrug have launched a ’30-minute click & collect’ service, whilst Tesco offer same day delivery, so long as your cart is checked out before 1pm. This idea isn’t just exclusive to retail either, the ‘on-demand economy’ has long been present in companies such as Uber, who enable users to request a ride instantaneously, and digital transformation means that when you order concert tickets, for example, they’ll be delivered to your smartphone right away.

The ‘On-Demand Economy’ And Its Impact On Logistics

One thing is for certain when it comes to talking about the ‘on-demand economy’, when consumers want something – they want it quickly. This presents a stocking issue, as it’s important to make sure there’s enough goods in stock to adhere to demand, but also not so much that warehousing space is wasted. There’s no real way to tell when a product might be popular and when it might not, other than speculating, retailers need a plan in place that means when a customer places an order – they’ll get it in good time. This in turn has an impact on logistics, those who transport a product from A to B. Retailers need to make sure that they are working with a trusted logistics provider who can meet timely demands. At The Barnes Group, we operate a ‘Just in Time (JIT)’ method of logistics, to keep up with consumer demand. This means that we avoid deadstock by only transporting goods where and when they’re needed. This might not always mean same or next day delivery, but it does mean swift and reliable transportation that doesn’t result in a lack of or a surplus of stock.

The impact of the ‘on-demand economy’ on logistics, creates the need for a fast turnaround for consumers. This isn’t exclusive to transportation either. Producers need to work to ensure they’ve made enough product to keep up with demand. Then at the other end of the funnel, retailers themselves need to be managing an operation allowing for a service that provides click and collect, or even same day delivery. Not every business can manage this logistically and even where they can – there’s a reliance on every step of the supply chain moving swiftly and efficiently. Though not impossible to service the ‘on-demand economy’, companies need to be able to work quickly without compromising on quality. Naturally, a lot of planning is required to ensure that production doesn’t fall behind and neither does the movement of goods during the next stage.

The important thing with the ‘on-demand economy’, is managing consumer expectations. Companies like Amazon are built around speed and they’ve been offering same and next day delivery for some time. This model will not work for every company and it’s important to keep that in mind.

Does The ‘On-Demand Economy’ Have A Future?

This method of operating isn’t feasible for every company and it would be fair to assume that not every consumer would expect such a speedy service from every business they interact with. For businesses that can adhere to the ‘on-demand economy’ such as Amazon, Superdrug, Uber, online course providers and supermarkets, then no doubt they’ll continue to thrive under this operation. Especially since the pandemic has increased reliability on eCommerce.

However, it would also be fair to say that if a business can’t keep up with the ‘on-demand’ economy, then they won’t necessarily be in trouble. Or at least not for now. For the most part, customers are happy to wait. Only time can tell if this changes in the future.

For more information on Just in Time (JIT) logistics and the other services that The Barnes Group provide, including warehousing solutions, please get in touch with our team on our website.

 

“Just In Time Logistics” – Why Should You Use It?

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Here at The Barnes Group, we specialise in Just In Time Logistics (JIT) – designed to make use of precise timings, ensuring maximum efficiency.  This type of logistics allows for goods to be re-stocked and distributed before they are sold.  Our highly trained warehouse operatives keep our warehouses running smoothly, allowing for efficient logistics targets to be met.

 

Through the clever calculation of lead times and reducing the cost of carrying extra stock inventory, JIT provides a desirable method to create more streamlined lead times and less money spent on inventory costs.

 

JIT is well thought of as a cost saving method – reducing the amount of inventory that is needed through the supply chain.  This is otherwise known as the pull-method, where goods are produced at each stage, but only when they are required at the next stage.  This process also prevents wastage caused by defective products, as every output is monitored before moving on to the next stage in the supply chain.

 

An optimised supply chain will help to deliver stock to customers in a timely manner, a strategy that spends as little money as possible.  In turn, a streamlined supply chain will have a positive effect on customer satisfaction.  Keeping down costs, reducing waste and keeping customers happy?  JIT is certainly worth considering.

 

Here at The Barnes Group, we run a successful JIT strategy, that is well synchronised at every stage – helping to compress time and reduce cost for customers.  With JIT, you have a faster turnaround on stock, therefore there is less of a need for so much warehouse or storage space.  This frees up cost for spending on other aspects of a business.

 

For smaller companies, JIT is ideal for inventory management, as the process doesn’t require the purchase of large amounts of stock in one go.  This logistics strategy instead, is economical and promotes a healthy cash flow for a business.

 

If you’re looking to introduce Just In Time logistics into your business plan, get in touch with The Barnes Group today on 0161 684 3070, to find out how our strategies can help to make your company more economical and reduce waste.

 

 

The Year Ahead – What Can We Expect?

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2018 is drawing to a close, and the year ahead is set to be an historic one for Britain as the country faces one of the biggest political shifts in decades. But what can the logistics and warehousing industry expect in the next year?

 

Whilst we, of course, cannot say for sure what will happen in the near future; there are certain events which we can predict will affect our industry significantly.

 

Of course, the main political event will come in March as we officially leave the European Union. The issue of the Irish border is one which is still not settled – so let us imagine both scenarios. The Irish backstop plan which, at this moment in time, seems the most likely, will see a ‘soft’ Brexit, but if an agreement cannot be reached we may head towards a hard Brexit which means that any trade with Europe will involve longer delivery times as drivers’ goods are stopped and checked at customs.

 

As we will not be bound by the same standards agreements, goods must be checked on borders to ensure that they are up to EU standards. Some have voiced concerns that the increased stop time as lorries wait to have their goods inspected will lead to an increase in illegal migrants boarding HGVs to enter the UK illegally, particularly as immigration laws will change as EU members will no longer be allowed to move freely to Britain as they once could.

 

Our final Brexit prediction is that of uncertainty. Such a huge political shift will lead to economic changes – and whilst few can say whether this will be for better or worse in both the short and long term, the value of the pound will be unpredictable. This means businesses will need to have invested in surplus stock before March – a subject we have spoken about previously with our safe and secure warehousing space available to store these excess goods as businesses ride out the turbulent times ahead.

 

The drivers’ shortage, a European-wide issue, may well be exacerbated in 2019. Workers may feel less inclined to move to the UK and fill vital positions; so, we can predict an industry-wide awareness and recruitment campaigns. Hopefully this will be backed and supported by the Government, with funding for training, education and apprenticeships.

 

Of course, it’s not all negativity in the future. Despite the changes that we’re going to face in 2019, the logistics and warehousing industry will remain a vital cog to UK industry and economics. Businesses must still trade, and we will be there to support them with first class Just In Time logistics services and secure storage – see you in 2019!

The Immigrant Lorry Crisis

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When it comes to news reports involving the professional driving industry, there is a scarcity in themes. Largely, reports fall into three categories; road accidents involving HGVs, the implications that Brexit may have and the ‘illegal immigrant lorry crisis’. The immigrant crisis, as it’s labelled, is a topic which we at Barnes are yet to speak on, and it is a topic that can be difficult to discuss as there are various elements to it – but as an issue which can compromise the safety of hardworking professional drivers, it is one we feel compelled to explore.

A story of ‘illegal immigrants’ recently circulated the British tabloids; eleven people, including three children and a baby, entered the UK by lorry, only surviving their journey by eating the chocolate that the haulier was carrying. The circumstances surrounding this particular story are not uncommon; the group had boarded the lorry as it travelled from mainland Europe and then secured the vehicle in such a way that it could not be easily opened again, reducing the likelihood of them being found before reaching their desired destination. Although this narrative is a commonality, it is important to consider that not all who secretly stow themselves away are criminals, in many cases, the very act of illegal hitch-hiking appears desperate and involves a significant level of risk to it, suggesting that it is entirely possible that the people found on board were refugees or asylum seekers who simply hoped for a safer life based in the UK.

 

In such situations, regardless of the circumstances of the stowaway, it is also important for us to address how drivers can deal with such situations, as ensuring their safety is paramount. Unfortunately, many professional drivers feel let down by the existingHYPERLINK “https://www.gov.uk/guidance/secure-your-vehicle-to-help-stop-illegal-immigration” legalities; as it currently stands, legislation states that drivers must secure their lorry in a way that would prevent anyone from entering the trailer. In the event of a ‘clandestine entrant’ being found on board, drivers can face a fine of £2000 per person found on board. Even if the driver did not willingly or knowingly transport them, they face the fine as it demonstrates that their vehicle security measures have failed, and were therefore insufficient. These penalties are severe, particularly when the majority of drivers are not intentionally smuggling people across borders; in many cases, the desperation of stowaways can overcome the efforts of the driver, and there have been multiple cases reported where the driver has checked, rechecked, and even passed through specialised scanning equipment, but all have failed to detect any bodies on board. In such instances, the driver truly cannot be held accountable; if advanced technology fails to find stowaways, how could the driver be expected to? And yet many miles later, when eventually discovered, both the driver and stowaways face being detained.

 

It seems that the system of fining and detaining has fuelled anger towards immigrants who cross borders on lorries. Make no mistake, we are certainly not encouraging, agreeing with or promoting illegal immigration, but, we urge both the government and public to consider the safety of both the driver and immigrants. Our hardworking drivers should not be penalised or faced with potential penalties in these events, nor should they be locked away in a cell whilst investigations are begun.

 

As a business that operates within the logistics industry, we know that drivers are experiencing this far too commonly, and as a result, better systems are needed immediately, as they cannot continue to be subjected to the physical, emotional and financial stress that comes with the discovery of unknown passengers in their vehicle and the legalities that follow. If the circumstances are not addressed, we fear that drivers will continue down this same road for the foreseeable future, but we are hopeful that if we, and others alike, continue to raise awareness of this issue, policy makers will be encouraged to take necessary action.

 

Please share with us how you think our country can better protect our professional drivers by dropping us a tweet.

HGV Cab Cameras and Media Perception: Is This The Turning Point?

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This year, Highways England have harnessed HGVs to help tackle dangerous driving on our roads. Using secret wide angle cameras in unmarked lorries’ dashboards, the inconspicuous trucks have been capturing video records of unsafe driving behaviour.

 

The move follows the success of a trial last year, which saw over 4,000 dangerous drivers caught. By allowing unsuspecting law breakers to be followed by the cab and have their behaviour recorded, police forces could then pull over the offenders and deal with the situation – be it a warning, or a prosecution.

 

What was promising and encouraging to see is the mainstream media’s reaction to these announcements. Rather than berate the ‘spying’ HGVs, the reaction to the police and Highway England’s efforts to increase road safety through immediate intervention has been, on the whole, positive. Although the phrase ‘spy camera’ has a somewhat antagonistic feel, national news outlets reporting about the HGV cameras in a favourable manner.

 

With the exception of a few pieces implying that the new camera systems are an underhand enemy to be loathed, the majority focus instead on what is most important – the driving crimes which are being caught. These cameras aren’t just there to catch out drivers going slightly over the speed limit: they have caught drivers using their mobile phones at the wheel – the dangers of which have never been more prominent than in recent years – a driver writing on a notepad, one eating a meal and even another brushing their teeth!

 

So why is reaction so important? Historically, reporting on HGVs has taken the same one-sided route – sensationalistic pieces reporting lorries’ near misses and irresponsible driving. Although, of course, such behaviour from professional drivers is absolutely abhorrent and should be disciplined appropriately – the issue lies within the bias of reporting and how this influences public perception.

 

If the only stories the public read about the professional driving industry in consumer media outlets involve the few extreme cases of poor and dangerous driving, an assumption will grow about the whole of the driving industry. This can lead to misconceptions and seriously tarnish the reputation of the majority of the safe, skilful HGV drivers whose dedicated work allows the UK’s businesses to thrive. Without HGVs, the country and its economy would come to a standstill – an aspect which is never mentioned in stories reporting on dangerous HGV driving.

 

So the positive reaction to the HGV in-cab cameras is a step in the right direction – at the least, it gives another perspective to HGV stories. Although we are, of course, not there yet in a balanced and fair narrative on lorries in consumer media, we can take hope from the start of this movement and continue to raise the profile of the industry ourselves through our highest quality Barnes professional standards.

Beating the Winter Blues

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The decorations go up, the glasses get re-filled and the out of office goes on – there’s nothing like a festive break, is there? That is, of course, for those who work office jobs where the whole business can shut down for a week or two and get picked back up again in January. For drivers, the reality can be a little different – whether it’s delivering stock for post-Christmas sales or vital machinery parts for businesses, the world of logistics keeps turning and the roads keep calling, and drivers are often on the road when others are tucked up at home in front of the fire.

 

It is, admittedly, something which can cause drivers to experience some melancholy – which is why, following our previous discussions on mental health and summer driving attitude, we have decided to extend the conversation to a time when many people can often feel at their lowest. A study from the Samaritans in 2014 found that almost half of men felt depressed or sad around Christmas, and with logistics and driving still male-dominated industries (something that we most certainly hope will, and actively work towards, changing), it felt appropriate to look at how those who work in the professional driving sector might be able to help tackle swings of low mood in the run up, and during, the festive period.

 

The first step we would look to take would be one of practicality – countless studies have shown that eating the right foods and treating the body with the respect it deserves has a huge impact on serotonin levels, helping to battle low moods. This doesn’t mean you have to forego the classic Christmas delicacies – the high levels of zinc in walnuts can help in alleviating feelings of anxiety and depression; and sumptuous flavanol-rich dark chocolate helps to regulate mood.

 

Now, we move towards actions which help to engage others – use the time you have, whether it be on or off the road, to bring the merriment to you wherever you are. Make every moment count and ensure time off is filled with activities – drinks at the local with friends, parties hosted with family or, quite simply, sitting down with loved ones to watch a favourite film. There’s no value that can be put on restive quality time. This should not be limited to time away from work – connect with colleagues and other regular road acquaintances and organise some festive fun. Anything as small as organising a round of bacon butties will perk up spirits all round. And the best part of stepping up and leading the charge? You never know how much you might be helping others who are feeling low by reaching out and making that first move.

 

Our final piece of advice begins to move away from the functional and towards the mental – driving over the Christmas period requires a shift in approach and thinking. Embrace the season – avoiding the revelry of December is nearing the impossible, and attempting this will only leave one in misery; so play your family’s favourite festive songs in the cab and take advantage of the opportunity to reflect on one’s blessings. As we speak of reflection, it is worth noting that the increasingly popular act of Mindfulness (the practice of bringing one’s attention to the present moment) may be a useful tool to master – the quiet roads and the beauty of Britain in its wintery glory provide the perfect backdrop to take some time to contemplate and appreciate the state of now. The most important matter to focus on? The visualisation of being back home – after all, as much as we may not be overjoyed working over December, we must focus on the fact that it is all temporary, and soon we will back home in front of the warmth of the fire, with the decorations glittering and our glasses full – Merry Christmas!

A Look Back on Road Safety Week

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Last week was one of the biggest events in the transport calendar: Road Safety Week. Having commenced on the 20th November, the week, ran by the charity Brake, focused on highlighting the dire need to tackle the serious issue of speeding. Despite an increase in the associated fines and the shockingly high statistics surrounding fatal speed-related accidents, many road users persist in breaking the law, but Brake have pinpointed a simple fact in their vital slogan: Speed Down, Save Lives. Reducing the speed at which a vehicle is operating can often make the difference between life and death in the event of a road traffic accident.

Throughout the week, the organisation centred their efforts around emphasising the dangers of speeding on rural roads and built up areas where pedestrians and cyclists are more likely to be at risk. The initiative, which was promoted within schools, organisations and communities, cannot be echoed enough, so here at Barnes, we are seizing the opportunity to push the message out to our fellow road users and members of the freight and transport industry. In this latest discussion we shall consider the importance of speed limits, how speeding affects our roads and how we can all, as responsible road users, resolve the ever-prevalent problem of speeding together.

Speed limits, contrary to what some believe, are here to make our roads safer for everyone. They are proposed based on a number of factors (risk, danger and environment) and account for elements such as housing, schools and road layout. In April, the Government raised speeding fines in a bid to deter drivers from the temptation of breaking the law. Offenders can now expect a minimum of 3 points on their license (for minor offences – the number of points issued correlates to the severity of the speeding offence) and a fine of around 50% of their weekly income, although this can be increased to 150%. These penalties are larger still for new drivers. But, even with such severe consequences for drivers, why is speeding still a major issue?

There are risks associated with all road vehicles; this is to be expected. Newer vehicles, for example, can accelerate more quickly than aged vehicles, whilst older cars are somewhat less reliable. However, driving behaviour is a large associating factor when it comes to speeding. Speeding is choice that drivers make, a selfish one at that. The statistics gathered by Break speak for themselves, speeding is undeniably dangerous:

  • Breaking the speed limit or travelling too fast for conditions is recorded by police at crash scenes as a contributory factor in one in four (23%) fatal crashes in Great Britain.
  • Drivers with one speeding violation annually are twice as likely to crash as those with none.
  • A recent Brake survey found that four in 10 (40%) UK drivers admitted they sometimes drive at 30mph in 20mph zones.

So how can this problem be overcome? Largely it comes with awareness. The saying ‘ignorance is bliss’ can be called upon here – often those who speed are ignorant to the potential dangers have been fortunate enough to not suffer the consequences – yet. Campaigners adopt a variety of awareness methods, from visual scare tactics to demonstrate the extreme realities of speeding accidents, to cognitive approaches that rather than using horrific aesthetics promote a ‘look twice’ method, where the audience have to re-watch the ad to see the underlying message – THINK!’s latest ‘Pink Kitten’ campaign is a fantastic example of this. Brake’s Road Safety Week is a credit to the UK’s highways in the work it conducts to overcome the problem. From social media campaigns to donations, action packs, virtual games and merchandise, the charity exerts every effort possible into truly making a difference, both during the marked week and throughout the rest of the year. Here at Barnes, we believe that they make a significant difference.

As a company who have over 100 drivers on the road each day, safety is absolutely paramount, to both our drivers and other road users. We will continue to promote the road values we hold and encourage all drivers to put safety first in the hope that we can make our roads a safer place. With hard work and determination, we are confident that speeding and the consequences it stimulates can become an issue of the past.

Rochdale Business Awards Success

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Earlier this year, we entered Barnes Logistics into the annual Rochdale Business Awards after our first successful year at our new headquarters.

 

Established in 2011 to celebrate the achievements of businesses and business people within Rochdale Borough, we entered the ‘Business of the Year’ category, for businesses with a turnover of more than £5 million.

Rochdale Awards 5

The judging panel were looking to see how a business had performed over the past year in terms of turnover, team expansions and growth opportunities. In the past year we are proud of our incredible business expansion – increasing our fleet and team lead to needing to move to larger headquarters; and later in the year we grew the business even further by acquiring the haulage company GA Newsome. This business growth meant that we could create further jobs in Rochdale, and the opportunity to bring our top quality professional logistics services to even more time critical businesses.

 

We also outlined the highest standards to which each and every Barnes employee is trained – every driver is CPC qualified and then internally assessed, and graduates are closely mentored to develop to supervisory and managerial positions.

 

Finally, the judges were looking to see what businesses did to give back to their community – and we are proud of our commitment to supporting Springhill Hospice this year. Not only this, but our MD Chris Barnes also sponsors a number of sporting institutions across the North West.

 

The event was held at the magnificent Rochdale Town Hall, where our team met and mingled with other like-minded business professional in the glitz and glamour of a black-tie event. We were delighted to be announced as winners for the Business of the Year, in the highest turnover category. After the awards ceremony, we continued to the after party for a well-deserved celebratory drink!

If you’d like to know more about how our award-winning company could help your business for all of your logistics needs, don’t hesitate to contact our team today.

Black Friday: Impossible Without Logistics

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As Black Friday looms and eager shoppers wait with bated breath to get their hands on the latest deals, the world of logistics is gearing up to work harder than ever. The modern American ‘tradition’ of shops tempting in savvy spenders looking for Christmas bargains with their best deals of the year for one day only has crossed the pond to Britain in the last decade, but what affect does it have on our industry?

 

For the shoppers looking to find purchases in stores on Black Friday, strategic planning is needed by managers in order to ensure that they carry the right amount of stock for the suspected demand. There could be few things worse than losing out on both a sale and customer trust by having to inform them that their desired item is out of stock after hours of queueing. So before the bustling chaos of Black Friday has even begun, logistics professionals will be working closely with retail managers months in advance to deliver the additional stock before the doors open to the public.

 

An emerging trend of recent years, to be expected in this digital age, is that more and more people are taking to the internet to buy their bargains during both Black Friday and its virtual sister Cyber Monday. With online shopping comes another added step in the supply chain. Rather than drivers delivering goods to a store’s warehouse, they must now pick up goods and deliver these directly to the end user.

 

In our previous blog, we explored the pitfalls to the realities of same day delivery, with online retail giants such as Amazon having to pull their same day service. But we must remember that, particularly in times of high demand, that even next day delivery capacity is finite. With so many customers expected to be clicking and adding to carts online, it is not within reason to expect each and every customer to be able to receive their goods the next day.

 

Retailers looking to embrace Cyber Monday must set their delivery targets realistically and handle customer expectations: it is far better to give a customer a longer delivery time slot in the first instance than promise a target which either cannot be achieved, or puts an undue level of pressure on the logistics driver.

 

Which leads us onto our next point: even without next day deliveries, the impact which Black Friday and Cyber Monday shopping trends have on the professional drivers of the UK is considerable. Drivers will be expected to work hard to keep up with demand, which is where stringent company Health & Safety regulations and rules are most important. As logistics leaders, we at Barnes Logistics ensure that any increased workload from customers does not lead to an impossibly increased workload on our dedicated drivers – it means investing in more team members. Never do our drivers feel as though they have unattainable delivery targets, leading to illegally long hours on the road.

 

This Black Friday and Cyber Monday, never forget the importance of enlisting the help of qualified, experienced supply chain professionals – they could be the difference between success or failure. If you’d like to find out more about how our teams can help you, get in touch today.

The Barnes Group Now Incorporating

GA Newsome

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Email: admin@barneslogistics.co.uk

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Barnes Logistics fleet operates from more than seven sites across the country and supports a nationwide client base.

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We supply ‘just in time’ logistics support and warehousing to business across the UK.

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